What event marketing services does Great American Media Services offer?

Great American Media Services provides event marketing services for businesses across industries, from planning and producing custom events to helping clients promote existing programs. We also create opportunities for businesses to connect with specialized industry audiences through event sponsorships, online seminars and webinars.

Custom Event Planning & Production

Great American Media Services works with businesses to plan and produce custom events built around their audiences and goals. Our team can help develop in-person or online experiences that give clients opportunities to connect directly with customers, prospects and other designated attendees.

 

Event Marketing & Promotion

Already have an event or program planned? Great American Media Services can help businesses promote existing events and programs through coordinated marketing campaigns. Promotional opportunities can include email marketing, print and digital advertising, content creation and other marketing services designed to help clients reach the audiences they want to engage.

 

Event Sponsorship Opportunities

Businesses looking to connect with GAMS’ specialized industry audiences can explore sponsorship opportunities associated with our events and media brands. These sponsorships provide opportunities to engage professional audiences in the markets our brands serve.

 

Online Events & Webinars

Great American Media Services produces online seminars and webinars that give businesses opportunities to educate and engage participants around relevant topics. Programs can feature speakers selected by sponsors or GAMS editors and provide opportunities to share information about products, services and industry topics with an engaged audience.

Webinar opportunities can include pre-event marketing, presenter participation and access to contact information from registered attendees.

How Event Marketing Works

Great American Media Services works with clients from initial planning through campaign measurement. Our five-step event marketing process aligns the event or promotional approach with each client’s goals and audience.

1. DEFINE YOUR GOAL AND AUDIENCE
Tell us what you want to accomplish and who you want to reach.

2. DETERMINE THE RIGHT APPROACH
We identify the event or promotional approach that best aligns with your goals and audience.

3. DEVELOP AND EXECUTE THE PROGRAM
Our team develops and executes the event or promotional program based on the agreed-upon approach.

4. REVIEW LEADS AND CAMPAIGN METRICS
Following the program, we provide available leads and campaign metrics to help evaluate performance.

5. EVALUATE RESULTS AND ROI
Use campaign results and performance metrics to assess the return on your event marketing investment.

 

Have an Event in Mind?

Whether you need help developing a custom event, promoting an existing program or finding opportunities to connect with a GAMS industry audience, our team can help determine which event marketing services fit your goals.

Discuss Your Event Marketing Needs